Superbowl 2009 – ADS

What was your favorite Superbowl commercial in 2009?  I think Bridgestone owned the advertising space! My top ads for 2009 are:

  1. Bridgestone – “Jump Around” and “Squirrel” and “Mr. Potato
  2. Cocacola – “Picnic
  3. Doritos – “Crystal ball” and “Power of the Crunch

I really liked Cars.com Ad:  “David Abernathy.”  The story didn’t particularly fit for a cars ad, but they made it work.

Something I noticed this year, as a common theme was violence. A little violence for the sake of laughter can work. It did for me, specially on the Doritos and Pedigree Ads. I wonder if market research departments around the nation discovered that violence and stupidity work. It works for TV show Jackass, America’s Funniest Videos, and hundreds of video games. There is a mysterious relationship between humanity and violence.

The E-trade babies and Career Builder ads continue to crack me up!

Godaddy wins the most crappy TV spot. I wonder how many people actually went online to “watch the rest…”  I would reevaluate strategy…urgently.

Needless to say it was a great game, packed with tons of energy and enthusiasm!

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